You will never know someone’s pronoun by simply looking at them. Using someone’s correct personal pronoun shows respect for their gender identity. When you refer to someone using the wrong pronoun, this can cause feelings of exclusion and distress.

We have launched a collection promoting gender diversity and the use of gender pronouns.

The badges are part of a collaboration with celebrated art illustrator Rebecca Strickson, who uses her art to promote important messages on social issues. The new collection ‘Pronouns Matter’ features pin badges, embroidered patches, notebooks and art prints all raising vital funds for Think2Speak’s work with transgender children and young people.